Bamboo Contemporary Lifestyle Products


Overview
Product Idea and description |
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Target group |
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Raw material required |
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Production capacity (No’s) |
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Labour Required (Nos.) |
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Production Process | The major steps in production of the planned products in the proposed project involves
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Tools & Equipment’s required for production and prices |
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Financial linkages/ Government schemes |
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Pricing Strategy |
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Package, storage and transportation requirements |
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Marketing strategy | The Indian bamboo market is likely to reach INR 40,174 crore by 2028 from INR 24,353 crore in 2018 at a growing CAGR 7.4% from 2018 t0 2028. Of all categories in India bamboo products market the lifestyle sector is the ideal category market as it has forecast CAGR (2019 -2028) of 8.3% which is higher than overall market forecast 7.4%.
The prevailing ideal condition and growing demand of bamboo products in the market coupled with the exiting market of the entrepreneur creates a favourable marketing conditions for the entrepreneur. The entrepreneur will also have an existing brand outlet which will help her to get a regular retail sale. Major Suppliers- Amazon, Myntra, Tata Clique, Flipkart, India Mart, Trade India and Exporters India B2C Markets- Retailers, e-Commerce and Malls Marketing strategy:
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Distribution Channel |
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Production stage


Product SWOT Analysis
Strengths |
Weaknesses |
Opportunities |
Threats |
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Financial Plan
To start the bamboo contemporary lifestyle products manufacturing business, one can invest 11.47L INR with a working capital requirement of 7.41L INR per month, assuming the working capital cycle is 25 days and runs for a total of 8 work hours in a day.
S.No | Parameters | Unit | Value |
1 | Capital Cost | INR | 1147250 |
2 | Working Capital | INR | 8892000 |
3 | Total Cost of Investment | INR | 10039250 |
4 | Sales | INR | 16200000 |
5 | Gross profit | INR | 6160750 |
6 | Tax @ 30% | INR | 1848225 |
7 | Net Profit | INR | 4312525 |
8 | Pay Back Period (Total Investment/Net Profit*12) | Months | 28 |
S.No | Parameters | Value |
1 | Land & Building | 600000 |
Machinery & equipment | ||
2 | Cross Cutting Machine | 29500 |
3 | Power tools (Grinder & Drill) (4 No.) | 28500 |
4 | Dust Collector | 42500 |
5 | Zig Saw Machine | 33000 |
6 | Pillar Drill Machine | 52000 |
7 | Light Turning Machine | 42500 |
8 | Bamboo Cutter | 50000 |
9 | Belt and Disc Sender | 40000 |
10 | Bamboo Hand Splitter (6 No.) | 9000 |
11 | Multi Purpose Bamboo Machine | 95000 |
12 | Borcheri Machine | 24000 |
13 | Capiller Digital | 1500 |
14 | Electrification & Installation @ 10% cost of machinery | 44750 |
15 | Pre-Operative Expense | 20000 |
16 | Cost of Office Equipment | 35000 |
17 | Total Capital Cost | 1147250 |
S.No |
Parameters |
INR/Unit |
Value |
1 |
Workers (12 No.) |
8000 |
96000 |
2 |
Designer |
20000 |
20000 |
3 | Accountant (1 No.) | 12000 | 12000 |
4 |
Manager (1 No.) |
15000 |
15000 |
Raw Material & Utilities |
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3 |
Raw Material |
550000 |
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4 |
Utility per Month |
15000 |
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5 |
Water |
1500 |
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Other Contingent Expenses |
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6 |
Repair & Maintenance |
5000 |
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7 |
Transportation |
2500 |
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8 |
Telephone |
2000 |
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9 |
Other Consumables |
1000 |
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10 |
Advertisement & Publicity |
2000 |
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11 |
Postage & Stationary |
1500 |
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12 |
Insurance |
15000 |
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13 |
Miscellaneous Expenses |
2500 |
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14 |
Grand Total of Working Capital (1 Year) |
8892000 |
S.No |
Parameters |
Unit |
Value |
1 |
Production per Month |
Pieces |
1500 |
2 |
Selling Price per Product |
INR |
900 |
3 |
Turnover per Month |
INR |
1350000 |
4 |
Annual Turnover |
INR |
16200000 |